{"id":10244,"date":"2013-03-04T10:06:05","date_gmt":"2013-03-04T16:06:05","guid":{"rendered":"http:\/\/www.guysdrinkingbeer.com\/south-loop-brewing-calls-out-rick-bayless-over-crown-beer-partnership\/"},"modified":"2021-08-30T12:21:47","modified_gmt":"2021-08-30T17:21:47","slug":"south-loop-brewing-calls-out-rick-bayless-over-crown-imports-partnership","status":"publish","type":"post","link":"https:\/\/www.guysdrinkingbeer.com\/south-loop-brewing-calls-out-rick-bayless-over-crown-imports-partnership\/","title":{"rendered":"South Loop Brewing Calls Out Rick Bayless Over Crown Imports Partnership"},"content":{"rendered":"
Rick Bayless, one of Chicago\u2019s most popular chefs, one of the President\u2019s favorite chefs<\/a>, and perhaps most well known as (at least on a national level) a \u201cTop Chef Master<\/a>,\u201d announced plans to create a \u201ccraft beer\u201d with Corona maker Crown Imports, according to Crain’s<\/a>.<\/p>\n The Chicago restaurateur and PBS cooking-show star will partner with the nation’s largest beer importer to create a craft beer that will hit stores next year. The planned brew is part of a significant new deal that Mr. Bayless has struck with Crown Imports, which distributes Corona and other Mexican beer brands in the U.S.<\/p><\/blockquote>\n That didn\u2019t sit well with at least one local brewer, South Loop Brewing, who took to Twitter to call out the chef to their 1,500+ followers this morning.<\/p>\n <\/a><\/p>\n <\/a><\/p>\n <\/a><\/p>\n These days, chefs and custom-created beers are almost the norm. From the collaborations between various local breweries and chef Cleetus Friedman, to Jared Rouben\u2019s chef-centric beers<\/a> at Goose Island (and his own in-the-works brewery), to brews created by Begyle for Allium and Metropolitan\u2019s \u201cLillie\u2019s Lager\u201d for Lillie\u2019s Q, Chicago chefs love working with Chicago breweries. Bayless himself has referenced Negro Modelo in a number of recipes in the past.<\/p>\n It\u2019s also worth mentioning at this point that it\u2019s not like this is Bayless\u2019 first \u201cdance with the devil,\u201d as it were. He took a decent amount of heat for appearing in Burger King advertisements back in 2003<\/a> (also worth noting he donated his appearance fee to charity), and his house brand of beer, Marisol, is brewed for him by Goose Island.<\/p>\n This is pure conjecture here, but perhaps Goose\u2019s association with the A-B guys here eased the way towards partnering with another massive beer partner\u2026one, coincidentally enough, that owns the brewery (Grupo Modelo) that InBev is trying to purchase right now<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":10246,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[1026,1012],"yoast_head":"\n